When people start off with their blogging site, they think that
they can just write a brilliant article and then readers will flock to
their site. This is not the case because unless you listed on the first
few pages for your keywords, no one will even know that you have written
anything.
They might not even know about your site. That is why
it is important to learn about SEO as well. Some bloggers will tell you
that you will get an audience eventually, as long as you write good
content. This might be true, but it will not happen over night. You have
to be prepared to wait for the long haul.
If you learn some SEO
skills, then you will get an audience sooner because people will be able
to find your blog. Some people will find SEO a bit too intimidating,
but if you want to learn some basic elements, then read on for some
tips.
Content
When you are writing a blog, you might notice
that you get more viewers when you have posted, when compared with your
figures when you do not post. Therefore, you should try and post a lot.
Google
prefers website that have new posts at least 5 times a week. They are
more likely to index your site so it will be listed on search results.
Once this happens, you will notice that you get more viewers and you
will see Google being listed in the analysis of your traffic.
Plug-ins
If
you have used WordPress to build your website or blog, you will notice
that there is a menu for plug-ins. You should click on this menu and
search for SEO plug-ins. Once they are installed, they will work in the
background when you are writing. They might show you how certain words
will affect your traffic, or they will automatically add your meta tags
for you.
One thing that you will see is the meta description
section. You should fill this in because this affects your SEO. It will
be the description that appears under the name of the post, in search
results.
Adding to Search Engines
Some people think that
when they open their websites, Google and other search engines will just
know, automatically, that it is there. If only that was true, but it
isn't.
You have to inform the search engines that your website is
there so that they can index your site, as mentioned above. You can do
this by going to each of the search engines and submitting your web
address to be indexed.
They won't do this immediately, so that is
not the end of it. You will have to continue to post and promoting your
posts and then eventually, you will be indexed. The site could be
indexed within a few hours, or a few months, but it should happen
eventually.
Load Testing
One of the best things to do for
your SEO is load testing. If you open your website and it takes a few
minutes to load, then people will not like your site and Google might
even penalize you when they come to index your site. This might mean
that the site is listed in page 10 of the search results.
This
will mean that no one will see the site. Therefore you need to make sure
that the site loads quickly. A good load testing service will be able
to tell you what is going wrong with the site, so that you can change
it.
